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Nestlé USA Consumer Privacy Notice

Effective: 5/15/2012
Last Updated On: 4/21/2017

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Nestlé USA Consumer Privacy Notice

Nestlé USA respects your right with regards to data privacy and data protection
when you communicate (online or offline) with us through our various websites, mobile
applications, offline programs and events. We have therefore developed this Privacy
Notice to inform you how Nestlé USA (“Nestlé USA,” “we,” or “our”) collects, stores,
uses, shares, processes, and protects information about our consumers (“you”). It
also tells you how you can access and update your personal information and make
certain choices about how your information is used.

By using our websites, applications or by otherwise giving us your information,
you are accepting the practices described in this Privacy Notice. If you do not
agree to this Privacy Notice, you must not use our websites or applications or give
us any of your information. We reserve the right to make changes to this Privacy
Notice at any time. Any changes will be posted in this Privacy Notice and material
changes will be prominently notified on the respective website or application this
Privacy Notice applies to or will be otherwise communicated to you prior to the
change becoming effective. We encourage you to regularly review this Privacy Notice
to make sure you are aware of any changes and how your information may be used.

Please be informed that Nestlé USA is the data controller of any personal information
you submit to Nestlé USA.

If you have any requests concerning your information or any questions with regard
to this Privacy Notice please Contact Us.

For a detailed description of our privacy practices, please click on any of the
questions below.

  1. What does this Privacy Notice apply to?
  2. What information do we collect, including how do we respond to Do Not Track signals?
  3. How do we use your information?
  4. How do we protect your personal information?
  5. What happens if you refuse to provide your personal
    information?
  6. Who do we disclose your information to and why?
  7. How can you access, modify, or make other choices
    regarding the use of your information?
  8. Tracking Technology – How and why do we use them?
  9. E Marketing - What is spamming and what is our position on
    spam e-mails?
  10. How long do we keep your personal information?
  11. Do we collect personal information from children?
  12. Do we link to other third party sites?
  13. Other important information
  14. How can you contact us?

1. What does this Privacy Notice apply to?

This Privacy Notice applies to information that we collect from or about our consumers
through the methods described below.

This Privacy Notice does NOT apply to information collected by our affiliate companies,
or joint venture partners.

Please note we may combine information that we collect via one method (e.g., a website)
with information that we collect via another method (e.g., an offline event). We
do this to get a more complete view of our consumers, which, in turn, allows us
to serve you better and with more customization.

Nestlé USA websites

This refers to any consumer-directed websites operated by Nestlé USA, including
sites that we operate under our own domains/URLs and sites that we run on third
party social networks such as Facebook (e.g., Facebook fan page).

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Nestlé USA mobile sites/applications

This refers to any consumer-directed mobile sites or applications operated by Nestlé
USA, including our smartphone apps (e.g., iPhone apps).

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Nestlé USA text messaging programs

This refers to any consumer-directed text messaging programs operated by Nestlé
USA. These programs might be advertised on one of our websites or applications or
in a print ad.

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Offline registration cards

This refers to printed registration and similar cards that we may collect from consumers
via postal mail, in-store demos, or other offline events.

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Call centers

This refers to information that we may collect from consumers through our call centers,
for example if you call us with a question or comment or to sign up for marketing
communications over the phone.

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Data from other sources

This refers to information we may obtain about you from other sources. For example,
we may hire a third party data aggregator to provide us additional information about
our existing consumers (this is known as “data appending”). We may also receive
information from third party co-sponsors who we may occasionally partner with to
run special contests or other promotions. We may also receive information about
consumers when we acquire other companies.

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2. What information do we collect, including how do we respond to Do Not Track signals?

Depending on how you interact with Nestlé USA (online, offline, over the phone,
etc.), we may collect from you various types of information (personal and aggregate),
as described below.

Personal information (as used in this Privacy Notice) refers to such types of information
that can be used to personally identify you, whereas aggregate information does
not allow for such identification.

In some instances (and unless we say otherwise below), we may combine/link one type
of information with another type of information (e.g., personal contact information
with account login and/or demographic information), and store them together in our
records. We strive to limit the amount of information we collect and store to that
which is reasonably necessary to provide you the relevant services. We generally
store your information for as long as your account is active with us or as needed
to provide you the relevant services. We may store your information for a longer
period of time to comply with legal or regulatory obligations, resolve disputes,
enforce our agreements, or for records management purposes.

Personal contact information

This includes any information that would allow us to personally contact you, such
as your name, home or mailing address, phone number (home, cell, etc.), or email
address. In some cases, this could include personal information that you give us
about someone else (for example, if you provide a friend’s email address for a tell-a-friend
program). We typically collect personal contact information in connection with a
variety of activities, including general website registration, newsletter sign-up,
website community features,online purchases,
customer service inquiries
, contests and other promotions,
and consumer surveys. If you create an account with us, your personal contact information
may be stored under your account profile.

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Account login information

This refers to any information that is required for you to establish a unique account
with us or for us to give you access to your specific account profile. Examples
may include your login ID/email address, screen name, password, and/or security
question and answer. We only collect unique login information for those activities
that require an account, such as general website registration, newsletter sign-up,
and website community features. Your login information,
especially your password, should be kept confidential and never shared with anyone
else. To change your login email address or password, log in to the relevant edit
account section of our site (if available), use the “forgot password” feature of
our site (if available), or contact Consumer Services.

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Demographic information

This includes any information that describes your demographic or psychographic characteristics.
Examples may include your date of birth, age or age range, gender, geographic location
(e.g., zip code, city and state, mobile location), favorite products, hobbies and
interests, and household or lifestyle information. We typically collect demographic
information in connection with a variety of activities, including general website
registration, newsletter sign-up, website community registration, contests and other promotions, and consumer surveys.
If you create an account with us, you may be allowed to modify certain demographic
information stored under your account. To do so, log in to the relevant edit account
section of our site (if available) or contact Consumer Services.
For demographic information stored under your profile on a third party social network
(e.g., Facebook), see separate paragraph on “Social network
info
.”

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Technical computer information

This includes any information about the computer system or other technological device
that you may be using to access one of our websites or applications. We typically
collect this information through automated technologies such as cookies and web
beacons. Examples of technical computer information may include your computer’s
IP address, operating system type, and web browser type. If you access a Nestlé
USA website or application via a mobile device such as a smartphone, the collected
information may also include your phone’s unique device ID, and other similar mobile
device data.

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Website usage information and California Do Not Track Disclosures

This includes information about how you use and navigate our websites and applications,
including which links you click on, which pages or content you view and for how
long, and other similar information and statistics about your interactions with
a Nestlé USA website or application (e.g., date and time of visit, which site you
came from, favorite recipes and site activities, high game scores, etc.). This information
is captured using automated tracking technologies such as browser cookies, flash
cookies, and web beacons, and may also be collected through the use of third party
tracking services (such as Google Analytics) that collect data in aggregate (such
as number of visits to a particular page, or the amount of time spent on a web site).
We may also use these technologies, such as web beacons, to capture information
about how users respond to certain email campaigns (e.g., time the email is opened,
where user links to from the email, etc.). Please see Question
8(“Tracking technologies – How and why do we use them?”)

Please note that “flash” cookies are different from “browser” cookies because of
the way in which flash cookies capture and store data. Your browser’s cookie management
tools will not remove flash cookies. To learn how to manage privacy and storage
settings for Flash cookies click here:


http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html#117118


We collect personal information about users over time and across different websites
when you use this website or service. We also have third parties that collect personal
information this way. We use tracking tools to serve you with interest-based advertising
and to better understand your behaviors and browsing activities. We might permit
third parties to gather information passively on our websites, including for behavioral
advertising purposes. We partner with a third party ad network to either display
advertising on our website or to manage our advertising on other sites. Our ad network
partner uses cookies and web beacons to collect non-personally identifiable information
about your activities on this and other websites to provide you targeted advertising
based upon your interests. If you wish to not have this information used for the
purpose of serving you targeted ads, you may opt-out by clicking
here
. Please note this does not opt you out of being served advertising.
You will continue to receive generic ads. You can control tracking tools. In particular,
your browser gives you the ability to delete or reject browser cookies. If you block
cookies, certain features on our website may not work. Some browsers have a “Do
Not Track” feature that lets you tell websites that you do not want to have your
online activities tracked. These features are not yet uniform, so note that our
systems may not recognize Do Not Track headers or signals from some or all browsers.
If you block or delete cookies, not all of the tracking that we have described in
this Privacy Notice will stop.

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Consumer feedback

This includes information that you voluntarily share with us about your experience
in using our products and services, including our websites and applications. Examples
may include unsolicited comments and suggestions, testimonials, or other questions
or feedback related to our products. We typically collect this information in the
form of consumer surveys, consumer panels, contact forms, “Ask the Expert” forms,
and email correspondence.

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Consumer-generated content

This refers to any content that you create and then share with us (and perhaps others)
by uploading it to one of our websites or applications, including one of our Facebook
sites. Examples may include photos, videos, personal stories, or other similar media
or content. We may collect and publish consumer-generated
content in connection with a variety of activities, including
contests and other promotions
, website community features,
consumer engagement, and
third party social networking
.

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Social network information

This refers to any information that is part of your profile on a third party social
network (such as Facebook) and that you allow the third party social network to
share with us. Examples include your basic account information (e.g., name, email
address, gender, birthday, current city, profile picture, user ID, list of friends,
etc.) and any other additional information or activities that you permit the third
party social network to share with third party application developers. For example,
we may receive your social network profile information (or parts of it) every time
you download or interact with a Nestlé USA web application on a social network such
as Facebook or every time you use a social networking feature that is integrated
within a Nestlé USA site (such as Facebook Connect). To learn more about how your
information from a third party social network may be obtained by Nestlé USA (or
other third party application developers), please visit the website of the relevant
social network.You further acknowledge using your personal information to match
information with a social network for advertising purposes (see “Marketing
communications
” under Question 3 of this Privacy Notice)

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Payment information

This includes any information that you use to make a purchase, such as your credit
card details (cardholder name, card number, expiration date, etc.) or other forms
of payment (if such are made available). This also includes the billing name and
address associated with your form of payment. If you create an account with us when
making a purchase, your payment information may be stored under your account profile.
To review or edit this information, log in to the relevant edit account section
of our site (if one is available) or contact the customer service department listed
at the relevant store website.

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Other information (depending on context)

This refers to any other information that we might need to collect for a specific
Nestlé USA form, feature, or other service that you use or request. What this information
includes will vary depending on the method of collection and the specific purpose(s)
for which the information is being collected. Please see Question
3 (“How do we use your information?”)
for more specific examples.

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3. How do we use your information?

The following paragraphs describe the various purposes and features for which we
might collect and use your information, and the different types of information that
might be collected from you through the different methods described in Question 1
above. Please note that not all of the uses below
will be relevant to every consumer.

Account maintenance

We may use your information to maintain your accounts with us, including administering
any consumer loyalty or rewards programs that are associated with your account.
This typically involves the use of information that was originally collected to
set up your account (e.g.,personal contact information,
payment information, account
login information
, demographic information, etc.).

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Customer service

We may collect and use your information to provide you customer service, including
responses to your inquiries. This typically requires the collection and use of certain
personal contact information (such as your name or
email address) and information regarding the reason for your inquiry (e.g., order
status, technical issue, product question/complaint, general question, etc.). Customer
service may be provided through various forms of communication, including email
correspondence, call center support, and live online chat features.

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Product improvement and customization

We may collect and use your information so we can constantly improve our products,
tailor them to your needs, and come up with new product ideas. This mostly involves
the collection and use of demographic information and
consumer feedback.

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Consumer engagement

We may collect and use your information to get you more actively engaged with our
products and services (including our websites and applications), thereby increasing
overall brand engagement and awareness. This mostly involves the collection, use,
and publication of consumer-generated content.

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Contests and other promotions

We may collect and use your information to administer a contest, sweepstakes, giveaway,
competition, or other similar marketing campaign or promotion. These events typically
require the collection and use of personal contact information
(for prize fulfillment), demographic information (for
eligibility determination), and, in some instances, consumer-generated
content
. Some of our promotions may be run on third party social networks
such as Facebook (for example, on our Facebook fan pages). To comply with legal
requirements, we may publish or share a limited amount of information (such as name
and city of residence) about the winners of a particular promotion. For more information
about our contests and other promotions, please see the official rules or details
posted with each promotion.

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Marketing communications

We may collect and use your information to send you marketing communications, such
as email communications, SMS text messages, and postal mailings. Please note that
if you choose to receive SMS text messages, your plan fees for messaging will apply.
We may also show you marketing communications on other websites, including on social
media sites where you are a member, by matching activities or information collected
on our websites with those collected on third party sites (“Targeted Advertising”).These
marketing communications will keep you up-to-date on the latest news, events, special
offers, and promotions from the Nestlé USA brands of interest to you. On occasion,
these communications may also introduce you to other Nestlé brands and inform you
about offers and promotions from other third party companies. Sending you marketing
communications mostly requires the collection and use of certain
personal contact information
and demographic information.
In some instances (such as for mobile apps and text messaging programs), this could
involve the use of your precise geo-location, which may allow us to send you location-based
offers and promotions.

You can always opt-out from receiving marketing-related email communications or
text messages by following the unsubscribe instructions provided in each such communication.
If you have an account with us, you may be given the option to change your communication
preferences under the relevant edit-account section of our site (if available) or
by contacting Consumer Services. Changing these preferences
would also remove you from our lists for future Targeted Advertising. You may also
visit social media sites where you are a member to explore opt out options they
may provide for Targeted Advertising. Please note that even if you opt out from
receiving marketing communications from us, you may still receive administrative
communications from us, such as order confirmations, notifications about your account
activities (e.g., account confirmations, password changes, etc.), and other important
announcements. You will also still see generic ads on other websites, including
on social media sites where you are a member.

Also, please note that if you participated in a promotion that involved a third
party company, and, as part of that promotion, you agreed to receive future marketing
communications directly from that third party, you will need to contact the third
party (not Nestlé USA) to opt-out from such communications. This process may be
outlined in the third party’s privacy policy.

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Third party social networking

We may collect and use your information when you interact with third party social
networking features such as “Facebook Connect” or “Facebook Like”. These features
may be integrated in our sites or applications for the purposes of running contests,
allowing you to share content with friends, or other stated purposes. If you use
these features, we may have the ability to obtain certain information about you
from your social networking profile (see “Social network
information
” under Question 2 of this Privacy Notice). You can learn more
about how these features work, and the profile data we may obtain about you, by
visiting the website of the relevant third party social network.

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Website improvement and personalization

We may collect and use your information to improve and personalize your experience
on our websites and applications. This is typically done through automated tracking
technologies (such as cookies, see Question 8) that collect and remember
certain account login information,
technical information
, and/or previous website usage
information
. For example, we might remember your login ID/email address
or screen name so you can quickly login the next time you visit our site or so you
can easily retrieve the items you previously placed in your shopping cart. Based
on this type of information, we may also show you specific Nestlé USA content or
promotions that are tailored to your interests.

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Website community features

We may collect and use your information to give you access to website community
features, including features that may allow you to upload and share recipes, pictures,
videos, artwork, or other messages or content. This typically involves the collection,
use, and (in some instances) public display of certain personal
contact information
, account login information,
demographic information, and/or consumer-generated
content
. Because these features are “communal” in nature, information or
content that you post in these areas may be visible to others. Please use caution
when using these features or uploading content to a Nestlé USA site. For some community
features, we may give you the ability to control whether some parts of your profile
can be seen by others. To access these settings, log in to the relevant edit account
section of our site (if one is available) and access your community profile. For
website community features that have social networking integration (such as “Facebook
Connect”), see separate paragraph on “Third party
social networking
.”

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Website viral features (e.g., tell-a-friend)

We may request and use your information so you can use website viral features, such
as our tell-a-friend features. These features allow you to easily share certain
Nestlé USA news, product information, promotions, wish list items, or other content
with family members and friends. These features typically require the collection
and use of personal contact information (such as
names and email addresses) so that the selected one-time message or content can
be delivered to the proper recipients. In most cases, we do not retain the information
provided. In some cases (for example, as part of a refer-a-friend program), we may
store the information so we can track and reward consumers for their successful
referrals. For tell-a-friend or other viral features administered by third party
social networks (such as Facebook’s “Share” and “Like” features), please refer to
the website of the relevant social network for additional information.

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Order fulfillment

We may collect and use your information to process and ship your orders, and to
inform you about the status of your orders. This could involve the collection and
use of certain personal contact information, payment information,
account login information, and/or other information
related to your purchase (such as products ordered). This could also involve the
ongoing storage of your payment information to allow
for easier checkout on future purchases.

Please note that there are many independent e-commerce sites that sell Nestlé products
but that are not controlled or operated by Nestlé USA. Because these sites may have
different practices than we do, we recommend that you read their privacy policies
before making any purchases on those sites.

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Other general purposes (e.g., website security, internal research)

We may collect and use your information for other general business purposes, such
as to maintain the day-to-day operation and security of our websites and applications
and to conduct internal marketing and demographic studies. These activities mostly
require the collection and use of certain demographic information,
technical computer information,
website usage information
, and consumer feedback.

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4. How do we protect your personal information?

We use a variety of standard methods (described below) to help keep consumer information
confidential and secure. Please note, however, that these protections do not apply
to information you choose to share in public areas such as our
website community features
or other social areas.

Secure operating environments

We store your information in secure operating environments that are protected from
the public and that we only allow authorized Nestlé USA employees and agents/contractors
to access on a need-to-know basis. We follow generally accepted industry standards
to protect personal information; however, no method of transmission over the Internet,
or method of electronic storage, is 100% secure. Therefore, we cannot guarantee
its absolute security.

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Encryption for payment info

We use industry-standard encryption to provide greater protection for sensitive
financial information, such as credit card information, sent to us over the web.
For example, encryption is used when you make payments through our online stores.
Please note, however, that there are many independent e-commerce sites that sell
Nestlé products but that are not controlled or operated by Nestlé USA. Because these
sites may have different practices than we do, we recommend that you read their
privacy policies before making any purchases.

Prior authentication for account access

We require our registered consumers to verify their identity (e.g., login ID/email
address, password) before they can access or make changes to their account information.
This helps prevent unauthorized access to your account.

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Measures we expect you to take

It is important for you to also play a role in keeping your information safe and
secure. When signing up for an online account, please be sure to choose an account
password that is hard for others to guess and never reveal your password to anyone
else. If you use a shared or public computer, never choose to have your login ID/email
address or password remembered and make sure to log out of your account every time
you leave the computer. You should also make use of any privacy settings or controls
we may provide you in our website community areas.

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5. What happens if you refuse to provide
your personal information?

If you choose not to submit any personal information when requested, you may not
be able to participate in certain activities and personalized features and may limit
the services and special offers we can provide you. For example, if you refuse to
share your email address, you will not be able to receive any of our newsletters
or otherwise register on our websites or use our applications. If you refuse to
provide your credit card number, you will not be able to purchase products at a
Nestlé online store. However, to simply browse our websites and learn more about
our products, you do not need to give us any personal information.

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6. Who do we disclose your information to and why?

Nestlé USA will not share your personal information with any third party that intends
to use it for direct marketing purposes unless we have specifically informed you
and you have given us specific permission to do this.

We may share your personal information with our subsidiary companies, companies
in which Nestlé S.A. has control through either direct or indirect ownership (collectively
“Nestlé Group”). Nestlé USA may also share your personal information with third
parties, but only in the following circumstances:

Service Providers, Agents and Contractors

We may use third parties, like service providers, agents or contractors to provide
support for the internal operations of our websites and applications and to assist
us with administering our websites and applications or the various functions, programs
and promotions available to you. Some of these third parties may be located outside
the country where you accessed this website. These third parties and its employees
may come into contact with your personal information in the course of providing
their services to us. Any such third party must at all times provide the same levels
of security for your personal information as Nestlé USA and, where required, are
bound by a legal agreement to keep your personal information private, secure and
to process it only on the specific instructions of Nestlé USA.

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Partners and Joint Promotions

From time to time, we may run a joint or co-sponsored program or promotion on our
website or application with another company, organization, or other reputable third
party; and, as part of this event, collect and process personal information. If
your personal information is being collected by (or is shared with) a company other
than Nestlé USA as part of such promotion, we will let you know this at the time
your personal information is collected. Periodically, we may run a promotion on
our website or application that features the products or services of another company
and will give you the opportunity to opt in to receive information directly from
that third party company. When doing any promotion involving another company, we
may provide a separate link to that company's privacy policy and we encourage you
to read it before you share any personal information, as we cannot guarantee they
adhere to the same privacy practices. If you do not want your information to be
collected by or shared with a company other than ours, you can always choose not
to opt in or participate in these events at the time the personal information is
collected/requested.

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Your California Privacy Rights

If you are a California resident, you may have the right to request and receive
certain information about our disclosure of your personal information to third parties
for their own marketing use, and your choices with respect to such disclosures.
Because we do not share your personal information with third parties for their own
marketing use unless you are first given the opportunity to opt-in or out (as set
forth above), we are exempt from having to meet this requirement. If you still wish
to learn more about our compliance with this requirement, you may contact
Consumer Services
.

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Legal and Business Transfers

We may also disclose your personal information if we are required to do so by law,
or if in our good faith judgment, such action is reasonably necessary to comply
with legal processes, to respond to any claims, or to protect the safety or rights
of Nestlé USA, its customers, or the public.

In the event of a merger or acquisition of all or part of Nestlé USA by another
company, or in the event that Nestlé USA were to sell or dispose of all or a part
of the Nestlé USA business, the acquirer would have access to the information maintained
by that Nestlé USA business, which could include personal information. Similarly,
personal information may be transferred as part of a corporate reorganization, insolvency
proceeding, or other similar event, if permitted by and done in accordance with
applicable law.

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Aggregate Information

We may share aggregated demographic or survey information with third parties, but
this information is in anonymous form and does not contain any personal information.
The aggregate information that we share may include anonymous information that is
captured through the use of cookies and other similar tracking technology, as explained
in the Question 8 below.

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7. How can you access, modify, or make other choices
regarding the use of your information?

The following outlines the choices you have with respect to the collection and use
of your personal information by us.

  1. You always have the option not to share any of your personal information with us.
    However, if you choose this option, you will be limited in the activities and features
    we can provide you, as mentioned in Question 5
    above
    .
  2. If you do not want to receive newsletters, announcements, or other communications
    and/or services from a Nestlé USA website or brand, please do not opt-in for those
    communications or services at the time of registration. If you have opted-in and,
    at a later time, wish to opt-out, please visit the appropriate "your account" or
    “your profile” section(s) on our website or application and amend your preferences.
  3. Along with every e-mail marketing communication sent to you, we provide you the
    opportunity to discontinue receiving future marketing communications (i.e., unsubscribe).
    Simply follow the unsubscribe process or directions provided in the email. Please
    read our Marketing communications section
    for limitations on certain administrative communications, order confirmations, and
    account notifications.
  4. You can always review, update or delete any personal information that we may have
    collected about you for our general website and application registration. To do
    this, please visit the appropriate "your account" or “your profile” section(s) on
    our website or application (if available).

If any of the mechanisms set forth above is not available or you wish to make a
different request, please Contact Us. We will respond
to all access requests within a reasonable timeframe.

In addition,if you participated in a promotion or program that involved a third
party and, as part of that promotion, you agreed to receive future communications
directly from that third party, you will need to contact the third party directly
to opt-out from such communications. This process may be outlined in the third party’s
privacy policy.

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8. Tracking Technology – How and why do we use them?

Nestlé USA and our partners make use of tracking technologies such as (“Cookies”, "Log Files”, “Web Beacons” and similar technologies)
to gather certain information such as browser type and operating
system, referring page, path through site, domain of ISP etc. for the purpose of
improving the use and functionality of our websites and other purposes described
below. Tracking technologies help us tailor our websites to your personal needs.

Cookies

We use Cookies to improve the use and functionality of our websites and to better
understand how visitors use our websites and the tools and services offered on it
and to communicate elsewhere on the web. The storage of Cookies on your computer
provides an easy and convenient way for us to personalize or enhance your experience
on our websites and to make your next visit more enjoyable.

IP Addresses

We may keep track of Internet Protocol (IP) addresses to (among other things): (i)
troubleshoot technical concerns, (ii) maintain website safety and security, (iii)
restrict access to our websites to certain users, and, (iv) better understand how
our websites are utilized. An IP address is a number that is used by computers on
the network to identify your computer every time you log on to the Internet.

Log Files

We (or a third party on our behalf) may collect information in the form of logs
files that record website activity and gather statistics about web users' browsing
habits. These entries are generated anonymously, and help us gather (among other
things) (i) a user’s browser type and operating system, (ii) information about a
user’s session (such as the URL they came from, the date and time they visited our
website, and which pages they've viewed on our website and for how long), and, (iii)
other similar navigational or click-stream data. We also use information captured
in log file for our internal marketing and demographic studies, so we can constantly
improve and customize the online services we provide you. Log files are used internally
only, and are not associated with any particular user.

Web Beacons

We may use web beacons (or clear GIFs) on our websites or include them in the e-mail
messages we send you. Web beacons (also known as “web bugs”) are small strings of
code that provide a method of delivering a graphic image on a web page or in an
email message for the purpose of transferring data back to us. The information collected
via web beacons may include some of the information described in the IP Address
section directly above, as well as information about how a user responds to an email
campaign (e.g., the time the email is opened, where does the user link to from the
email, etc.). We use web beacon information for a variety of purposes, including
but not limited to, site traffic reporting, unique visitor counts, advertising and
email auditing and reporting, and personalization.

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9. E Marketing – What is spamming and what is our position on spam
e-mails?

Spamming is where unsolicited e-mails are sent to you containing advertisements
or marketing related materials without your consent.

We do NOT send spam e-mails. Sending e-mails without consent is illegal in
many countries. We will not use your personal information (including your e-mail
address) for direct marketing or follow-up communications unless you give us your
EXPRESS permission. This is called "OPT-IN" consent.

Also, we do not share your personal information with any third party who will use
your personal information for spam emails.

Nestlé USA websites give you the opportunity to receive marketing information by
e-mail. Every e-mail sent by Nestlé USA will give you the opportunity at any time
to stop receiving marketing e-mails.

If for some reason you believe you have received spam e-mail from a Nestlé Group
company please Contact Us immediately.

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10. How long do we keep your personal information?

We may store the personal information that you have provided us with through the
various methods described in this Privacy Notice in our databases such as our Consumer
Relationship Marketing database. We will only keep your personal information for
as long as it is reasonably necessary taking into consideration our need to answer
inquiries or resolve problems, provide improved and new services and comply with
legal requirements under applicable law(s). This means that we may retain your personal
information for a reasonable period after you stop using Nestlé USA services or
stop using this website or application. After this period, your personal information
will be deleted from all systems in the Nestlé Group.

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11. Do we collect personal information from children?

We do not knowingly solicit or collect personal information from children below
the age of 13 for marketing purposes. If we discover that we’ve accidentally collected
information from a child below 13, we will remove that child’s information from
our records as soon as feasibly possible. However, we may collect personal information
about children below the age of 13 for marketing purposes from the parent or legal
guardian directly. For non-marketing (e.g., educational) purposes, we may only collect
personal information from a child below the age of 13 with the explicit prior written
consent of the child’s parent or legal guardian.

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12. Do we link to other third party sites?

Our websites and applications may provide links to, or features from, other third
party sites (such as independent e-commerce sites and third party social networks).
If you link to or use such third party sites or features, you do so at your own
risk. We do not control and are not responsible for the content or practices of
any third party site, application, or feature.

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13. Other important information

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily,
please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request.

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14. How can you contact us?

If you have any questions, complaints, or comments regarding this Privacy Notice
or our information collection practices, please contact us at:

Nestlé USA
Office of Consumer Services
800 N. Brand Blvd.
Glendale, CA 91203
Contact us via email
1-800-225-2270

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